Pirates of the Caribbean - The Curse of the Black Pearl
This portfolio piece showcases how thoughtful, immersive copy can elevate an already well-written travel description. The aim? To enrich the sensory detail, heighten the emotional tone, and bring the world of Pirates to life.
My Written Description
In the salt-soaked isles of the Caribbean, Port Royal stands clinging to civility at the edge of lawless waters. But when the Black Pearl ghosts into port in the dead of night – captained by the dreaded Barbossa (Geoffrey Rush) a man spoken of only in rumour – the governor’s daughter, Elizabeth Swann (Keira Knightley) is taken, vanishing with the ship and a single, stolen piece of cursed Aztec gold. Will Turner (Orlando Bloom), a blacksmith and childhood friend of Elizabeth must now ally with the very thing he despises — The Rum-soaked, swashbuckling pirate that is Jack Sparrow (Johnny Depp).
Their course is steered by broken parlays and a code written in blood, towards the cursed crew of the Pearl where the moonlight reveals harrowing secrets of the Aztec treasure. And before the tide turns, Will must decide what he’s willing to become… for not all treasure is silver and gold.
Why I wrote it like this
With Pirates of the Caribbean, I wanted to mirror the film’s swashbuckling spirit, making it rich in setting, texture, and momentum. The language leans into sensory detail: salt-soaked shores, creaking ships, moonlit curses. Each phrase is designed to evoke imagery, capturing the film’s blend of danger and charm. The aim was to reflect the tone of the story — playful yet ominous, romantic yet ruthless, and to frame the adventure through vivid, cinematic language that feels as immersive as the world itself.
Disclaimer:
This is an independent, unsolicited rewrite of existing brand copy. It is presented for portfolio purposes only to demonstrate copywriting skill and is not affiliated with or endorsed by Disney.